Fashion Marketing

Fashion Marketing: 541000CW: “Fashion Marketing”

Credit: 1

The Fashion Marketing course explores concepts and practices of the fashion industry to include an overview, the nature of fashion, elements and principles of design, textile basics, and career development. Students will incorporate marketing techniques and skills in the development of a marketing plan. Creativity, innovation, and collaboration are emphasized throughout the course.

Merchandising: 543000CW

Credit: 1

The Merchandising course prepares individuals to understand the process of merchandising as it relates to the resale of products and product lines for stores, chains, and other retail enterprises. Concepts included in the course include product planning and development, buying, pricing, branding, inventory management, visual merchandising and display, and the preparation of a marketing plan.

Potential Careers*: Advertising, Promotions, and Marketing Manager, Market Research Analysts and Marketing Specialists, Digital Marketing, Social Media Marketing

Salary Range: $35,000 – $141,000

*Some careers and salary data from https://www.bls.gov/