Course Number: 503400CW
Description: This course covers an introduction to the field of marketing with a detailed study of the marketing concept and the processes of product development, pricing, promotion, and marketing distribution.
Additionally, students will participate in creation of a vast array of social media sites, resources, applications and tools, as well as evaluating the impact, effectiveness and design of various elements of advertising strategy and campaigns.
Number of Credits: 1
Potential Careers*: Social Media Specialist, Advertising Manager, Promotions Manager, Marketing Manager, Public Relations Specialist
Salary Range: Salary Range: $29/hour – $65/hour
*Some careers and salary data from https://www.bls.gov/